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Itzy Ritzy's Sweetie Strap™ is made of 100% food grade silicone and keeps pacifiers in place while also looking stylish with the new durable beaded one-piece style! The secure clasp...

Made from 100% cotton, Just Born's cute character towel is gentle on sensitive skin and adds a splash of excitement to bathtime! Dry and warm your little one as they...

Meet Kushies' ultra soft contoured change pad cover that is gentle on baby’s skin and makes changing more practical!Made of premium 100% cotton percale, this super soft fabric is gentle...

Tiny Twinkle Mess-proof Bibs are soft, lightweight and water-repellent. These bibs are the best way to protect from messes and keep baby comfortable during mealtime!Features: Soft, Lightweight, waterproof fabric Large...

Jolly Jumper Solar Safe Net protects baby from harmful UV rays and pesky insects. This grey mesh cover allows air to flow freely while providing 85% UVB and 82% UVA...

When it comes to oral care, it’s good to start ’em young! The SmileFrida Finger Brush makes it easy to clean your squirmy little one’s baby teeth, without losing your...

Meet the Nanit Pro Camera, the most awarded, connected baby monitor and app on the market. Use your Nanit data to support your baby's wellness, and get your best rest....

Loulou Lollipop long sleeve waterproof bib is made with 100% eco-friendly recycled polyester with TPU coating that is waterproof, stain, and odor resistant. Standard 100 by Oeko-tex certified. Designed with...

Experience the magic of Mabē with the Monarch Baby Carrier. The chic, functional design gives you the freedom to continue doing all that you love with your baby close. With...

Bend 'em, flex 'em, you can't break 'em! Your little one will be the coolest looking baby on the block with Real Shades' retro 80s style sunglasses. Protect young eyes...

Keep your baby calm with a binky that you will both love. The MAM Original Pacifier was developed by leading pediatric dentists and developmental psychologists to provide maximum comfort and...

This one-of-a-kind decor mobile will charm your baby with its soft colors, friendly characters, and soothing melodies. Inspired by authentic crafts, it is designed with vintage-like embroidery patterns and has...

The Safety 1st 11-Piece Complete Healthcare Kit combines all the essentials of infant health care items neatly in a zippered travel case. The colored case adds a touch of brightness.Features:...

The KidCo Angle Mount Safeway®is THE gate for all top of stairs applications, including walls or staircase balusters that do not line up, but can also be used in hallways...

Prepare warmed feeds in minutes with a bottle warmer that manages the temperature for you.The smart temperature control sensor automatically adjusts the heating pattern so the warmer wams quickly and...

The Stonz Cruiser™ Mary Jane blends innovative design with the ergonomic benefits of the original Cruiser. Featuring two insoles (3mm and 6mm) for fit options as your baby grows, a...

Let’s face it, feeding little kids is not for the faint-hearted, it is a MESSY job! Melii's silicone suction bowl aims to make meal time a little less stressful and...

The Simmons Tri-Fold Playard Pad is made with a PEVA waterproof cover that is vinyl free and non-toxic. Perfect for comfort while baby is laying on their back for play...

The HALO® SleepSack® swaddle replaces loose blankets in the crib that can cover your baby’s face and interfere with breathing. In addition to helping your baby sleep safer, it helps...

Looking for a practical bath time toy? The Kräb is an adorable bath thermometer that serves as a fun toy and thermometer to measure ambient and water temperature.Features: Fast and...

Who's that stomping down the hall? Introducing Elle the Elephant! This hooded towel brings some extra softness and comfort to bath and swim time. Her sweet face is hard to...

The KidCo Door Lever Lock is a unique product designed to keep kids of a specific rooms in your home. The patented design makes it the only lock that allows...

Late night pumping. Engorgement relief. Even a full expression session. The Dr. Brown’s™ Manual Breast Pump with SoftShape™ Silicone Shield is your quiet yet powerful pumping companion.Two pumping modes better...

Watch your little one softly drift to sleep as these sweet baby animals move to our selection of classical nursery rhymes. The Ava musical mobile, a part of our newest...

The Tolo Baby Bio Roly Poly Teddy Bear captivates babies with its unique wobbling, rolling, and spinning motions. This delightful toy encourages babies to reach out and interact, promoting active...

Keep your newborn comfy and cosy with this practical yet adorable footed zipsuit from Wilson+Frenchy. The design features a fold over mitten (Sizes newborn + 000) to protect baby's face...

Compact case fits easily into diaper bags and lunchboxes for on-the-go mealsWhether taking your tot on a picnic, or sending them off to school, the On-the-Go Fork & Spoon Set...

With the Melii Animal snack container your little one can carry and store snacks in adorable style! This kid-sized, playful and leakproof food container makes snacking fun! Features: Airtight and...