Victoria Day Flash Sale

Keep baby's do smooth with this head-hugging, super soft brush + styling comb. Brush hair gently from scalp towards the hair tips to distribute the natural oils evenly. Includes, Head-hugging...

A plush toy bear peeks out of the center adding extra charm to this soft knit blanket.100% Cotton

Knit Security Blanket By Baby Mode. 100% Cotton

The new Philips Avent disposable breast pads help to support your breastfeeding journey. Honeycombed texture, ultra-thin ultra-absorbent core and leak proof & breathable design, make you feel dry and comfortable...

Medela PersonalFit Connectors are convenient for travelling or even having extras on hand for less cleaning. These PersonalFit Connectors are compatible with Pump In Style®, Symphony® breast pumps and all...

Breastfeeding is a bonding experience for mom and baby. During the first week or so, mothers may experience nipple tenderness. This could be related to normal postpartum skin changes or...

The Buzz Patch Tick Repellent Sticker is made with a carefully selected blend of plant-based ingredients, including Geranium, Peppermint, Thyme, and Cedarwood essential oils. Designed for families, our products avoid...

The world's #1 all-natural, non-spray shield to protect you and your family against mosquito bites.This is a pack of pure magic. A scientifically formulated and tested blend of highly effective,...

The Tolo Baby Bio Triangle Rattle toy provides sensory development and teething relief. Made from safe and non-toxic materials, this rattle is perfect for developing fine motor skills and cognitive...

The Little Big Friends Wooden Sensory Rattles come in many adorable shapes, with three activity toys to stimulate baby's curiosity with different textures and materials. The three cotton cords hold...

The Little Big Friends Wooden Sensory Rattles come in many adorable shapes, with three activity toys to stimulate baby's curiosity with different textures and materials. The three cotton cords hold...

The Little Big Friends Wooden Sensory Rattles come in many adorable shapes, with three activity toys to stimulate baby's curiosity with different textures and materials. The three cotton cords hold...

Is your child suffering from teething problems?Then a good teething ring is a must! Biting the teething ring relieves the pain of teething. This cheerful teething ring from Label Label...

Is your child suffering from teething problems?Then a good teething ring is a must! Biting the teething ring relieves the pain of teething. This cheerful teething ring from Label Label...

Made from soft cotton with plush, absorbent poly knit terry, these Just Born burp cloths protect your outfit during post-meal cuddles. The large size provides ample coverage, ensuring you and...

Self-feeding is simple and safe for little ones with noüka’s Toddler Cutlery Set. This set includes a fork and spoon with smooth edge design for safety. The soft silicone handle...

Sudocrem is a market leading product for treating nappy rash. Clinically proven, it helps to soothe, heal and protect your baby's delicate skin from further irritation.Sudocrem has a water-repellent base...

Rinsing the day off of your little one is about to get a whole lot easier thanks to this easy-flow bath rinse cup. Get two ways to pour with the...

The Thick or Curly Hair Detangler brush helps manage your kid’s snarls and knots, without hurting their sensitive scalp. Designed specifically for thicker hair, the Hair Detangler brush comes equipped...

Start those oral health habits young and keep them going with the Grow-With-Me oral care set complete with two manual toothbrushes that promote brushing independence. At six months, you can...

SQUIRT isn't just a spoon; it's a revelation. It takes baby food, removes the jar and the mess, packs it into a single utensil and with one squeeze-- boom! You...

SQUIRT isn't just a spoon; it's a revelation. It takes baby food, removes the jar and the mess, packs it into a single utensil and with one squeeze-- boom! You...

Dress your baby in comfort with Just Born's soft baby Sleep 'n Play! Made from 100% soft cotton, this cozy outfit is gentle on sensitive skin, ensuring your little one...

Great things come in threes. The Itzy Trio offers triple the relief with three 100% silicone teething charms, each rocking its own unique texture to soothe irritated gums. Linked together...

Children will love the sound of this flute! By holding your fingers over the different holes, the flute will play different tones. Expand your little band with one of Label...

Your little musician will love the sound of this pretty dragonfly harmonica! By blowing on the different holes, the harmonica will play different notes and tones. Expand your little band...

Itzy Ritzy's snuggly Itzy Friends Toy Collection Itzy Lovey™ features soft sherpa fabric and textured ribbons that baby will love to explore! A textured silicone teether helps massage and soothe...

Introducing Little Fantail organic pointelle mittens - keeping your little one's fingernails scratch-free and snuggled in organic cotton comfort. These soft, gentle mittens are perfect for newborn hands.Features: Fold over...