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Warm and cozy for play, cuddles, and bed time. This beautifully soft quilted blanket is perfect for your little one to use throughout their childhood. Made with three layers of...

Experience the magic of Mabē with the Monarch Baby Carrier. The chic, functional design gives you the freedom to continue doing all that you love with your baby close. With...

Join the playful dinosaurs in this exciting addition to Make Believe Ideas' bestselling Never Touch series. The adorable mini format is perfect for on-the-go adventures. Use the handy strap and...

Join the playful ocean creatures in this exciting addition to Make Believe Ideas' bestselling Never Touch series. The adorable mini format is perfect for adventures on-the-go. Use the handy strap...

Meet the touch-and-feel animals in this ABC of groovy friends! Part of Make Believe Ideas' Groovy Baby range, this sensory board book boasts multiple textures and a beautiful retro-inspired design....

Count down from five with the underwater friends in this fun, bath-time book! Little Crab Bath Book is perfect for little ones aged 0+ who love everything under the sea....

Meet the playful underwater friends in this fun, bath-time book! Little Jellyfish Bath Book is perfect for little ones aged 0+ who love everything under the sea. With bright illustrations,...

Explore with the colorful ocean creatures in this fun, bath-time book! Little Lobster Bath Book is perfect for little ones aged 0+ who love everything under the sea. With water-resistant...

Baa Quack Moo is an innovative sensory board book, with touch-and-feel letters throughout. The fun rhyme is filled with assonance, alliteration, and playful language that’s sure to entertain. Children are...

Never feed a lion . . . unless it’s in this book! This interactive book has big open mouths with teeth cut into each spread, plus a fun silicone touch...

“You must never touch a dinosaur . . . except in this book! This dinosaur-themed touch-and-feel book is perfect for young children. Children will love reading the funny rhyme that...

You must never touch a dragon . . . except in this book! This dragon-themed touch-and-feel book is perfect for young children. They will love reading the funny rhyme that...

You must never touch a monster . . . except in this book! This monster-themed, touch-and-feel book is perfect for young children. Children will love reading the funny rhyme that...

You must never touch a shark . . . except in this book! This ocean-themed touch-and-feel book is perfect for young children. They will love reading the funny rhyme that...

All aboard the noisy vehicles in this super-sweet cloth book! Little ones will love squeezing the soft pages as they meet the vehicles and make the sounds. With surprise crinkles...

Have fun on the farm in this super-sweet cloth book. Little ones will love squeezing the soft pages as they meet and make the noises with the farmyard animals. With...

It’s time to make a splash under the sea in this super-sweet cloth book! Little ones will love squeezing the soft pages as they meet the ocean animals on their...

Discover the adorable Clip & Go Elephant and take them on all your adventures! With a handy clip to attach to strollers and car seats and a textured teething ring...

Discover the adorable Clip & Go Lion and take them on all your adventures! With a handy clip to attach to strollers and car seats and a textured teething ring...

Discover the adorable Clip & Go Red Panda and take them on all your adventures! With a handy clip to attach to strollers and car seats and a textured teething...

The Universal Jacket Extender is a softshell extender that expands the front of your own jacket during pregnancy. No need to buy a maternity jacket or borrow a XXL. Feel...

The Malarkey Kids Chew Cube is the mom-created modern rattle and teether. Offering four-way sensory stimulation to help aid in achieving baby's milestones, including soft, textured teething edges for tender...

The Malarkey Kids Chew Cube is the mom-created modern rattle and teether. Offering four-way sensory stimulation to help aid in achieving baby's milestones, including soft, textured teething edges for tender...

We’ve combined the traditional anti-scratch mittens with the trademark Munch Mitt® silicone cap technology to make for the perfect newborn anti-scratch + chew mitts.One side of the double-sided flip top...

The Munch Mitt® Teething Mitten is a “handy” teething solution that prevents the constant dropping of teething toys. It provides easy access pain relief for teething babies who are still...

The Munch Mitt® Teething Mitten is a “handy” teething solution that prevents the constant dropping of teething toys. It provides easy access pain relief for teething babies who are still...

The Munch Mitt® Teething Mitten is a “handy” teething solution that prevents the constant dropping of teething toys. It provides easy access pain relief for teething babies who are still...

Tailor-made for baby's first teeth, this unique teether-brush provides sensory satisfaction to baby's sensitive gums, lips, and tongue. Perfectly sized for baby's smaller hands, the handle was carefully created as...