Items on Regular Price (not on sale)

Lunette is the compact sister to Enya Mond's bestselling Luna, designed for moms who want all the elegance and function, in a lighter, smaller form.Crafted from the same premium pebble...

Discover the next generation of peaceful sleep for your baby with the MOONIE 2.0 Organic Humming Bear. Lovingly crafted from certified organic cotton, this beautifully designed plush toy soothes little...

Sensory play that sticks! Pull, twist, and play all day! The Itzy Twist & Bop boosts fine motor skills and strengthens hand-eye coordination while providing maximum entertainment. With a secure...

The Tripp Trapp® chair + Newborn Set + Tripp Trapp® Baby Set² bundle brings your baby to the dining table from birth. Newborn Set attachment is suitable from newborn up...

Nurture your baby’s development with the Tiny Love Unicorn Wonderlands Developmental Gymini®. This enchanting play mat and activity gym engages your little one with visual, audio, and tactile stimulation to...

The Momcozy Ergowrap Postpartum Belly Wrap is Momcozy's first belly wrap product and marks the brand's debut in the postpartum recovery category. Its Ergonest Support Structure™ offers Momcozy's patented technology...

Experience the comfort and support of Momcozy maternity belly band. Its 3D Molding Technology conforms precisely to your body's shape for tailored, personalized support that moves with you throughout pregnancy....

A morning stroll to the park or afternoons in your favourite coffee spot, every day out and abouts with baby are fuss-free with the TRIV™ next stroller. It's a natural...

Redefine urban convenience with the Bugaboo Dragonfly Plus. Building on its award-winning predecessor, it makes everyday city strolls effortless with an innovative one-hand compact fold and enhanced City+ driving experience....

This rabbit comforter is ready for baby to adopt! This cream comforter, 26 cm in diameter, timeless and refined, is suitable for babies from birth.The soft and fluffy body of...

Prepare fresh baby and toddler food at home and take it on-the-go with our fill + feed reusable pouch. Ideal for pairing with the fill + freeze reusable storage bowls...

The Pilö is a nest-shaped pillow that relieves any pressure on the back of baby’s head and neck by keeping it aligned. Washable and breathable, it helps to develop a...

The Swaddle Up™ is an easy-to-use zip-up swaddle, designed to support a natural arms-up sleep position for gentle self-soothing and longer sleep.Buttery soft and ideal for sensitive or eczema-prone skin,...

Set your baby up for a comfortable and relaxing nap and play time in their playpen/pack and play playard with the Isla Mini Crib Sheets. Featuring the softest organic bamboo...

Great things come in threes. The Itzy Trio offers triple the relief with three 100% silicone teething charms, each rocking its own unique texture to soothe irritated gums. Linked together...

Get ready for double the fun with the Sweetie Crinkle™! This adorable essential combines a soothing silicone teether with soft plush and crinkle sounds. It is sure to delight your...

Not all heroes wear capes, but some wear breastfeeding aprons.Coverage + Comfort + Style = a must-have nursing apron that does the most, in the best way. Breathable muslin fabric...

Holds paci close! Say goodbye to lost pacifiers! Itzy Ritzy's Itzy Paci Strap Plus™ is made of soft silicone and keeps pacifiers in place while also looking stylish with its...

The clear winner in pacifier storage! The multi-use Itzy Paci Case™ attaches onto your diaper bag, purse, or travel bag to keep essential parenting items in clear view. Just snap...

Purebaby's Rattle Friends are sweet and engaging for those little hands to grab a hold of and wrap their fingers around. Perfect for assisting in the development of hand-eye coordination....

Purebaby's Essentials Bunny Rug and Snookie Pack makes the perfect newborn gift. Featuring the best-selling bunny rug, ideal for swaddling or adding a layer of warmth, and a sweet bear...

Meet the touch-and-feel animals in this ABC of groovy friends! Part of Make Believe Ideas' Groovy Baby range, this sensory board book boasts multiple textures and a beautiful retro-inspired design....

“You must never touch a dinosaur . . . except in this book! This dinosaur-themed touch-and-feel book is perfect for young children. Children will love reading the funny rhyme that...

Join the playful dinosaurs in this exciting addition to Make Believe Ideas' bestselling Never Touch series. The adorable mini format is perfect for on-the-go adventures. Use the handy strap and...

Come discover adventure with the Kinderfeets Kinderscooter—perfect for young riders who are learning balance and coordination and want to boost their independence! This handcrafted kick scooter features an all-wood deck...

The Love, Stella dolls are the perfect size for holding, hugging, and nurturing role play to foster social and emotional development. Dolls are 100% soft with embroidered features, fabric hair,...

The Manhattan Toy colorful Click Clack Colorpop features soft plastic handles that click with every twist. The center ball is filled with tiny beads, so it rattles with every shake....

Love is in the details with Itzy Ritzy's Itzy Learn & Snuggle Gift Set™! Featuring the Itzy Lovey™ and Bitzy Busy Book™, this gift set is a sensory sensation. Snuggle...